Getting listed in the breeder directory

People sometimes expect that having a Creatures account, or even listing animals for sale, automatically puts them in the breeder directory. It does not, and the reason is worth understanding so you end up listed where you want to be.

Two different things: your profile vs. the directory

• Your personal profile at creatures.com/u/{username} always exists the moment you have an account. Anyone with the link can visit it, and it shows your animals, listings, and posts.
• The breeder directory at creatures.com/directory/breeders is a separate, browsable index of breeders that people search by species, breed, state, and name. Being in the directory is what lets someone who has never heard of you discover you there.

A plain user account, even one with animals listed for sale, does not appear in the breeder directory by itself. The directory lists organizations and claimed breeder profiles, not individual accounts. So if you want to be found in it, you take one of the two routes below.

Route 1: Create an organization

The most common way to get listed is to create an organization and give it a breeding type.

• How it works: create an org (see Creating an organization and adding your team) and set its type to breeder, farm, or ranch. Organizations of those three types are added to the breeder directory automatically.
• Staying listed (or not): a qualifying org is listed unless it is hidden from the directory. By default it shows; if you ever want it out of the public index, you can hide it. Deleted or banned orgs do not appear.
• What it changes: your org becomes searchable in the directory by its species, breeds, and state, so buyers browsing for, say, a breed in your state can find you without a direct link.

Route 2: Claim an imported breeder profile

Creatures also carries imported breeder profiles in the directory that were added from public breeder information, before those breeders joined. If one of these is you, you can claim it.

• How it works: find your imported profile in the directory (at creatures.com/directory/breeders/{slug}) and use Claim. To prove it is yours, Creatures sends a one-time code to a contact already on that profile, by email or phone, and you enter the code to verify. You get a few attempts at the code before you have to request a new one.
• People may already be waiting for you. An imported profile can show how many people have asked to be notified when you join, for example "3 people are waiting to connect with you." That count is real interest in your program from people browsing the directory. When you claim the profile, everyone who asked is notified that you have joined, so you arrive with an audience already pointed at your new page.
• What claiming does: verifying the code turns the imported profile into your own organization that you control and can edit, so the directory entry is now yours to keep accurate.
• What it changes: instead of a static imported listing, you get a real, editable org page, and you take over the directory presence that was already there.

Which route is right for you

• If there is no existing entry for you, create an organization of type breeder, farm, or ranch, and you are listed automatically.
• If there is an imported profile that is you, claim it so you control it rather than creating a duplicate.

Either way, the directory lists organizations and claimed profiles, which is why setting up an org (not just a personal profile) is the step that gets you found. For the full walkthrough of building an org, see Creating an organization and adding your team. To polish the personal profile that your org links back to, see Setting up your profile.

Today this is the breeder directory. Creatures is gradually opening directory space for other animal-service providers as well, so more of the people who keep and care for animals can be found in one place over time.

A registry, association, or club runs a different kind of member directory of its own, for its verified members rather than the public breeders here. See The Association Hub: member directory and badges.

A directory listing is one way to be found, but it is not the same as your own website. Creatures also lets you build a standalone public site with your own pages and web address, separate from your directory presence. See Your Creatures website: what it is and how to open the builder.

Related information

• Creating an organization and adding your team
• Setting up your profile

Updated on: 17/07/2026